Look around your print shop. Is there any under-utilized equipment? What about machines used for accounts you no longer service? Look for anything taking up more space than necessary. We can help you sell it in your own auction.
Once you’ve outlined which pieces you will be auctioning it is time to take photos that really showcase your equipment. Take photos of all the components, rollers, blades, perf wheels, anything that your buyers will need to see before they bid. We have seen it proven time and time again- the better the photos, the better the closing price. Try taking a video of your equipment in action. Quality photos go a long way, in many cases resulting in the difference of thousands of dollars.
Help your buyers see the value of your equipment by providing equipment specifications. They’ll want to know things like total impression count, maximum sheet size and electrical requirements. Think about what YOU would want to know about a piece of equipment before you buy it- and tell your buyers. They’ll thank you for it.
Indicate your equipment’s condition. Provide a service history where possible. List all recent repairs and upgrades.
List included accessories so your buyers know the value they are getting with your equipment. Extra blades, extra rollers, cutting sticks, anything that would increase the value of your lots.
Provide user manuals. We can try to find them online, but a paper copy is always helpful when buying used equipment.
Let your buyers know of any costs associated with packaging the equipment for pickup or shipment. How much will you charge to palletize or crate the item? Do you have a loading dock or a forklift on site? Will you help the buyer arrange shipping or is this their responsibility? Spell out every detail before the auction so buyers have a better idea of shipping costs. They’ll bid higher if they have a clearer picture of how much it will cost to bring the equipment to their shop floor.
Make yourself available for questions during the auctions. Many buyers wait until the last minute to inquire about equipment condition or shipping costs. Answering these questions in a timely manner helps the auction run smoothly.
Lastly, tell your friends about us! We’re always looking to hear from used equipment dealers and print shop owners looking to liquidate. WireBids offers excellent support for both buyers and sellers. Our user-friendly website coupled with our continually growing user base make WireBids the best place to sell your used printing, bindery, mailing and packaging equipment online. Register today for a free account. Call us at (888) 837-8101 or firstname.lastname@example.org to get started!